Auburn University guard Allen Flanigan has taken advantage of NCAA’s new name-image-licensing era rules and recently announced his new partnership with the Gulf Coast rising sports beverage brand, Hydra-Guard Sports Drink, making him the first collegiate athlete to partner with the brand.

 

The Louisiana based company that counts stars such as Denver Nuggets’ Paul Millsap, Minnesota Vikings’ Alexander Mattison and New Orleans Saints’ Terron Armstead, and Ryan Ramczyk among its top professional athletes, now welcomes the Auburn Tiger Collegiate Star to its powerful roster of premium hydration.

 

After a stunning sophomore season, averaging 14.3 points, 5.5 rebounds, and 2.9 assists per game, Flanigan contemplated declaring for the NBA Draft, but decided instead to continue his ongoing commitment to Auburn University and follow in his father’s footsteps with the Tigers (Wes Flanigan was a stellar player and a four-year starter for Auburn from 1993-97, before becoming an accomplished coach.)

 

Flanigan, who started all 27 games for Auburn as a sophomore, is now excited to become the first Hydra-Guard Sports Drink Collegiate Ambassador, paving the way for the company’s new program which will focus on providing the best hydration products with natural ingredients for its athletes.

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CEO Joseph Tucker is very excited about the partnership with the rising Basketball star and says “Allen is an exceptional athlete both on and off the court. We are honored to be a part of this process and his chosen beverage for hydration as he enters into another year with the Auburn Tigers and prepares for the NBA draft.”

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"There is no way I could compete against the best basketball players in the world without taking care of my body. I look forward to Hydra-Guard being a big part of the development and sustainability of my body and career for years to come," says Allen. 

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